This undated electron microscope image made available by the U.S. National Institutes of Health in February 2020 shows the Novel Coronavirus SARS-CoV-2, orange, emerging from the surface of cells, gray, cultured in the lab. File photo/AP, NIAID-RML Researchers in the…
Like it or not, artificial intelligence (AI) has already begun to reshape the way pharma and biotech companies operate at almost every level. The integration of AI-based data analysis into the entire spectrum of these companies’ activities has led to…
The number of clinical research programs undertaken by the major pharma players has now fallen by as much as 70% in the last ten years. The global pharmaceutical industry has spent well over a trillion dollars on research and development…
NASA’s TRISH has funded innovative projects seeking to better protect astronauts’ health during deep space missions. Two of the six projects focus on ‘just-in-time’ medications, which allow drugs to be manufactured on-demand and onboard the spacecraft. Allie Nawrat talks to…
There is an increasing need to quickly publish emerging clinical evidence supporting novel treatments and medications and extend the reach of key medical claims to new target audiences. pharma digital publication planning It’s estimated $58.8 billion USD is invested every…
The rapid growth of patient centricity over the last few years and considers what pharma’s next steps should be to enhance patient engagement. I still consider myself a relative newbie to the pharma industry, having only started seriously covering the…
Every learning process has two principal stakeholders—students and teachers, or as we like to call them learners and helps—and two fundamental engagement tools, questions and answers. Learning processes essentially can be centered on either the teacher or the student, but…
Dec 05, 2019 By Digital Inteligence Blog Why AI is set to transform the nature of healthcare. When British Secretary of State for Health and Social Care Matt Hancock addressed the Public Health England annual conference in September, his speech…
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THE CHALLENGE The company needed a medical communications agency that would strategically lead and streamline internal communications amongst client stakeholders who were responsible for medical messaging and logistics at both a national and regional level to support the advisory board…
THE CHALLENGE A leading global pharmaceutical company was searching for a way to ensure audience reach and engagement of trial site staff for a virtual clinical trial results meeting. To differentiate its event, the company wanted to find a way…
Sponsoring a congress symposium is a highly effective method for pharmaceutical companies to share the latest data and hot topics with healthcare professionals (HCPs). A symposium enables pharmaceutical companies, key opinion leaders (KOLs) and HCPs to discuss new research, relevant…
How Six Degrees Medical assisted one client in drawing an extensive audience and garnering impressive results for their investigator meetings. With only one month between invitations and the day of the meetings, it was critical to offer our Pharma client…
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Gone are the days of discovering and distributing innovative new drugs, marketing them aggressively and seeing record-breaking sales. Today’s pharma companies need to play a bigger part in the conversation between healthcare professionals and patients, drive patient engagement, and demonstrate…
