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AI is vital for Pharma Marketers to raise engagement with physicians
Artificial intelligence (AI) is vital for pharmaceutical brands to incorporate in marketing strategies to more effectively facilitate interactions with physicians. As […]
Pharma continues to hire consumer executives for digital transformation and acceleration
Rau most recently headed information technology for Apple’s retail and online stores. He worked at Apple for 10 years, developing its […]
How Pharma Marketing Funnels Evolved During the Pandemic
The COVID-19 pandemic has largely influenced the way marketers and advertisers strategize and execute marketing plans for their respective brands. Last […]